West Austin Neighborhood Group

Preserving and Protecting West Austin

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    Newsletter Advertising

    WANG-Advertising-Spec-2020

    WEST AUSTIN NEIGHBORHOOD GROUP ADVERTISING

    The West Austin Neighborhood Group is a non-profit organization of neighborhood residents with the shared goal of preserving the character of West Austin and protecting it from deterioration. WANG is concerned with community development, ecology, safety, and many other matters that indirectly and directly affect the quality and character of our neighborhood and the City of Austin.

    WANG publishes two print newsletters and 8 to 10 e‐newsletters which are emailed to paid
    members as well as anyone who is interested in neighborhood issues and requests it. The print
    newsletters are published in April/May and again in September/October (prior to the WANG
    Annual Meeting), both of which are circulated to the nearly 5200 residences in Tarrytown and
    Deep Eddy. All proceeds support the mission of the organization.

    Guidelines:

    • Payment and ad copy MUST be received by 10 days prior to publication date.
    • Proofs must be signed and returned in a timely manner to avoid errors.

    Ad Specifications:

    All ads must be submitted in camera ready format.  Size specifications are found below.

    Ad

    Size (W x H)

    Full Page

    7.5 x 9.75

    1/2 Page

    7.5 x 5
    or
    3.75 x 9.75

    1/4 Page

    3.75 x 5
    or
    7.5 x 2.5

    1/8 Page

    3.75 x 2

    Print‐Ready ads are ads that can be placed directly into the newsletter publication for printing
    without modification. Our preferred file format for receiving print‐ready ads are PDF files. Using PDF
    files avoids common font problems that can occur with other document formats such as Word. If
    your software does not support creating PDF files, we also accept EPS files with embedded fonts or
    fonts that have been created to outlines.

    We accept ads from any vector-based program in PDF or EPS format. The following lists several popular vector-based programs:

    • Adobe Illustrator
    • Adobe PageMaker
    • Adobe InDesign
    • Corel Draw
    • Macromedia Freehand
    • Microsoft Publisher
    • QuarkXPress

    If you are not able to provide your ad in PDF or EPS format as per the above specs, we are able to work with you on raster‐based images such as JPG, PNG, GIF, or TIFF using “paint” type Programs such as Adobe Photoshop, Microsoft Paint, or GIMP. These files must be at least 600DPI in order to print clearly. We must receive and approve any files prior to the deadline.

    Advertising Rates:

    Newsletter Circulation Insert Full Half Quarter Eighth
    Bi‐annual Print 5200 $1500* $500 $275 $150 $85
    E‐newsletter Email 800 $150**

    *Insert Price is for a full 8.5×11 double‐sided black and white insert
    **E‐newsletter ads are one “size” in‐line, and full screen when clicked.

    Discounts:

    For requests of more than one ad over several months, we offer the following discounts:

    • 3 ads – 10% discount off all ads
    • 6 ads – 15% discount of all ads
    • 12 ads – 20% discount of all ads

    To receive the discount, we must receive full payment for all ads prior to the first run of the ad.

    Special Requests:

    We are able to accommodate special sizes or color inserts and full‐page or center spread color ads on a case‐by‐case basis. Please contact us at for more information and
    pricing options.

    Questions and Contact:

    For any questions or for more information, please contact us at